US5.com

PORTLAND, OR · DMA 820

Explore ZIP codes in the PORTLAND, OR TV market — covering OR, WA — 339 ZIP codes — 3,603,402 residents. Population, income, and housing at a glance.

DMA code
820
ZIP codes
339
Population
3,603,402
States
OR, WA
Median household income (avg.)
$81,273
Average home value
$446,051
Time in Oregon Oregon map Oregon overview Oregon rankings USA time now USA map All DMA markets Area codes Compare ZIPs

Where is the PORTLAND, OR market?

PORTLAND, OR (DMA 820) groups 339 indexable ZIP codes on US5 across OR and WA, with a combined ZIP-area population of about 3,603,402.

Larger population clusters inside this TV market include Portland, OR, Vancouver, WA, Salem, OR, Beaverton, OR, and Hillsboro, OR. Open any ZIP below for full demographics, housing, schools, and nearby services.

The most populous ZIP currently listed for this market is 97229 (about 75,626 residents).

Income and housing in PORTLAND, OR

Across ZIPs with income data in PORTLAND, OR, the average median household income is about $81,273 — about 8% above the U.S. median ($75,149).

Average median home value across those ZIPs is about $446,051.

On this page’s income ranking, ZIP 97736 is near the top at about $181,875.

What is a Designated Market Area (DMA)?

A Designated Market Area (DMA) is a Nielsen media-market geography used to group U.S. counties into TV / advertising markets. Each market has a three-digit DMA code — for example 820 for PORTLAND, OR.

DMAs are not the same as metro statistical areas, area codes, or ZIP boundaries. A single DMA can span multiple states, and large metros may dominate a market while nearby counties still belong to the same advertising footprint.

How to use this PORTLAND, OR page

US5 joins published ZIP profiles to DMA codes so you can browse the market as a list of postal codes with population, income, and housing at a glance — then drill into any ZIP for maps, schools, commute, and climate context.

This is a place-based research view for media markets, not a live TV schedule, ratings feed, or advertising buy tool. Counts can change when geography publishes update.

ZIP codes in PORTLAND, OR

ZIP City County State Population Income Home value
97738 Hines Harney County OR 2,187 $70,250 $199,500
97366 Newport Lincoln County OR 2,169 $83,283 $474,400
97107 Bay City Tillamook County OR 2,158 $70,804 $342,000
97498 San Marine Lane County OR 2,141 $71,213 $483,900
97380 Siletz Lincoln County OR 2,116 $58,333 $247,700
97112 Pacific City Tillamook County OR 2,108 $54,188 $429,300
97348 Halsey Linn County OR 2,103 $107,273 $321,700
97207 — — — 2,062 $33,987 —
97240 — — — 2,045 $33,611 —
98635 Dallesport Klickitat County WA 2,033 $57,930 $486,000
97049 Rhododendron Clackamas County OR 2,015 $89,862 $471,500
97824 Cove Union County OR 1,923 $74,271 $363,100
97040 Mosier Wasco County OR 1,877 $77,500 $413,900
97018 Columbia City Columbia County OR 1,806 $100,912 $441,700
97389 Tangent Linn County OR 1,706 $92,443 $365,400
97281 — — — 1,649 $38,850 $524,500
97121 Warrenton Clatsop County OR 1,643 $58,789 $384,900
97014 Cascade Locks Hood River County OR 1,617 $70,375 $337,700
97135 Pacific City Tillamook County OR 1,505 $88,266 $500,000
97347 Grand Ronde Yamhill County OR 1,483 $41,250 $249,500
97344 Falls City Polk County OR 1,464 $54,018 $295,500
97021 Dufur Wasco County OR 1,457 $77,301 $393,000
97238 — — — 1,428 $48,173 $540,000
97820 Canyon City Grant County OR 1,417 $85,455 $217,800
97054 Deer Island Columbia County OR 1,404 $84,518 $426,400
98605 Bingen Skamania County WA 1,336 $79,643 $319,200
98650 Trout Lake Klickitat County WA 1,332 $86,422 $669,500
97834 Halfway Baker County OR 1,298 $39,115 $249,500
97020 Donald Marion County OR 1,242 $79,167 $336,500
97376 — Lincoln County OR 1,226 $59,976 $411,900
97375 Scotts Mills Marion County OR 1,204 $84,390 $485,900
98603 — Cowlitz County WA 1,192 $77,188 $368,800
98639 North Bonneville Skamania County WA 1,151 $81,809 $378,900
97310 Salem Marion County OR 1,144 — —
97110 Cannon Beach Clatsop County OR 1,128 $68,923 $740,100
97137 St. Paul Marion County OR 1,126 $104,643 $584,900
98617 Dallesport Klickitat County WA 1,105 $67,313 $363,100
97876 Summerville Union County OR 1,092 $116,146 $434,400
97063 Tygh Valley Wasco County OR 1,064 $54,083 $274,100
97867 North Powder Union County OR 1,057 $82,635 $148,800
97812 Arlington Gilliam County OR 996 $76,087 $198,400
97823 Lonerock Gilliam County OR 984 $55,125 $144,800
98649 — Cowlitz County WA 980 $57,167 $286,600
97346 Gates Marion County OR 970 $81,771 $378,900
97865 Mount Vernon Grant County OR 968 $57,103 $191,200
97388 Lincoln Beach Lincoln County OR 954 $70,403 $444,400
98651 — Skamania County WA 935 $87,419 $571,000
97204 Portland Multnomah County OR 932 — —
97869 Prairie City Grant County OR 919 $59,583 $190,700
97130 Manzanita Tillamook County OR 902 $81,587 $704,900
97037 Pine Grove Wasco County OR 857 $62,422 $290,900
97833 Haines Baker County OR 806 $98,906 $415,600
97117 — Washington County OR 787 $109,083 $603,200
97907 Huntington Baker County OR 775 $34,375 $114,600
97011 Mount Hood Villages Clackamas County OR 769 $96,486 $585,700
97118 Garibaldi Tillamook County OR 769 $52,372 $307,600
97065 Wasco Sherman County OR 752 $61,750 $203,400
97843 Ione Morrow County OR 725 $93,393 $208,100
97390 — Lincoln County OR 708 $70,488 $413,200
97149 Neskowin Tillamook County OR 679 $74,318 $655,500
97377 Shedd Linn County OR 677 $130,223 $610,500
98619 Glenwood Klickitat County WA 674 $87,679 $271,400
97364 Neotsu Lincoln County OR 637 $60,446 $482,100
97830 Fossil Wheeler County OR 621 $43,750 $189,200
97122 Hebo Tillamook County OR 563 $56,528 $323,000
97343 — Lincoln County OR 550 $100,923 $374,100
98628 Klickitat Klickitat County WA 530 $63,864 $184,700
97870 Richland Baker County OR 529 $56,625 $201,900
98643 Rosburg Wahkiakum County WA 514 $57,181 $232,400
97108 Beaver Tillamook County OR 492 $69,063 $466,700
97109 — Washington County OR 487 $146,094 $576,500
97039 Moro Sherman County OR 469 $69,643 $245,600
97147 Wheeler Tillamook County OR 469 $56,333 $412,200
99322 Bickleton Klickitat County WA 466 — —
98613 Centerville Klickitat County WA 462 $97,222 $325,600
97750 Mitchell Wheeler County OR 458 $54,702 $271,200
97856 Long Creek Grant County OR 455 $37,438 $254,200
97371 Rickreall Polk County OR 445 — $323,300
97841 Imbler Union County OR 428 $88,750 $274,000
98673 Wishram Klickitat County WA 418 $41,154 $161,200
98581 Ryderwood Cowlitz County WA 383 $37,039 $200,000
97102 — Clatsop County OR 378 — $545,600
97001 Antelope Wasco County OR 373 $35,972 —
97874 Spray Wheeler County OR 351 $48,214 $299,100
97825 Dayville Grant County OR 348 $66,250 $234,800
97029 Grass Valley Sherman County OR 336 $39,375 —
99356 Roosevelt Klickitat County WA 329 $52,500 $370,000
97369 — Lincoln County OR 327 — $586,000
97877 Sumpter Grant County OR 325 $24,000 $135,900
97345 Cascadia Linn County OR 321 — $569,000
98647 Skamokawa Valley Wahkiakum County WA 311 — $290,000
97145 Cannon Beach Clatsop County OR 307 $113,500 $693,500
97864 Monument Grant County OR 303 $37,336 $507,800
97730 Camp Sherman Jefferson County OR 298 $90,000 $625,000
97721 — Harney County OR 262 $65,417 —
97335 Crabtree Linn County OR 261 $116,375 $362,200
97839 Lexington Morrow County OR 236 $59,688 $233,300
97050 Rufus Sherman County OR 225 $55,833 $173,400
97848 — Grant County OR 217 $58,482 $400,000
97357 — Lincoln County OR 206 — $445,300

Frequently asked questions

What is DMA 820?

PORTLAND, OR (DMA 820) is a Nielsen Designated Market Area — a TV / media market that groups places for advertising and audience measurement. On US5 it is linked to ZIP codes in OR and WA, covering about 3,603,402 combined ZIP-area residents across 339 codes.

How many ZIP codes are in the PORTLAND, OR DMA?

US5 currently lists 339 indexable ZIP codes for DMA 820 (PORTLAND, OR). Counts can change as geography publishes update.

What is the average income in the PORTLAND, OR market?

The average of ZIP median household incomes in PORTLAND, OR is about $81,273 (about 8% above the U.S. median ($75,149)). Individual neighborhoods vary — sort the ZIP table by income to compare.

Is a DMA the same as a metro area or area code?

No. DMAs are Nielsen media markets built mainly from county groupings for TV advertising. Metro statistical areas, telephone area codes, and ZIP codes use different boundaries. The same city can sit in one DMA, multiple area codes, and many ZIP codes.

How does US5 map ZIPs to DMA 820?

US5 joins each published ZIP profile to a DMA code from the spatial dictionary (Nielsen market membership summarized onto ZIP geography). This page lists indexable ZIPs with that code so you can move from the market overview into local demographics.

What cities are in the PORTLAND, OR DMA?

Larger population clusters on US5 for PORTLAND, OR include Portland, OR, Vancouver, WA, Salem, OR, Beaverton, OR, and Hillsboro, OR. Open linked ZIP pages for neighborhood-level demographics.