DMA code
868
CHICO - REDDING · DMA 868
Explore ZIP codes in the CHICO - REDDING TV market — covering CA — 95 ZIP codes — 524,832 residents. Population, income, and housing at a glance.
ZIP codes
95
Population
524,832
States
CA
Median household income (avg.)
$66,120
Average home value
$337,854
Where is the CHICO - REDDING market?
CHICO - REDDING (DMA 868) groups 95 indexable ZIP codes on US5 across CA, with a combined ZIP-area population of about 524,832.
Larger population clusters inside this TV market include Redding, CA, Chico, CA, Durham, CA, Cohasset, CA, and Red Bluff, CA. Open any ZIP below for full demographics, housing, schools, and nearby services.
The most populous ZIP currently listed for this market is 96003 (about 44,068 residents).
Income and housing in CHICO - REDDING
Across ZIPs with income data in CHICO - REDDING, the average median household income is about $66,120 — about 12% below the U.S. median ($75,149).
Average median home value across those ZIPs is about $337,854.
On this page’s income ranking, ZIP 95942 is near the top at about $153,270.
What is a Designated Market Area (DMA)?
A Designated Market Area (DMA) is a Nielsen media-market geography used to group U.S. counties into TV / advertising markets. Each market has a three-digit DMA code — for example 868 for CHICO - REDDING.
DMAs are not the same as metro statistical areas, area codes, or ZIP boundaries. A single DMA can span multiple states, and large metros may dominate a market while nearby counties still belong to the same advertising footprint.
How to use this CHICO - REDDING page
US5 joins published ZIP profiles to DMA codes so you can browse the market as a list of postal codes with population, income, and housing at a glance — then drill into any ZIP for maps, schools, commute, and climate context.
This is a place-based research view for media markets, not a live TV schedule, ratings feed, or advertising buy tool. Counts can change when geography publishes update.
ZIP codes in CHICO - REDDING
Frequently asked questions
What is DMA 868?
CHICO - REDDING (DMA 868) is a Nielsen Designated Market Area — a TV / media market that groups places for advertising and audience measurement. On US5 it is linked to ZIP codes in CA, covering about 524,832 combined ZIP-area residents across 95 codes.
How many ZIP codes are in the CHICO - REDDING DMA?
US5 currently lists 95 indexable ZIP codes for DMA 868 (CHICO - REDDING). Counts can change as geography publishes update.
What is the average income in the CHICO - REDDING market?
The average of ZIP median household incomes in CHICO - REDDING is about $66,120 (about 12% below the U.S. median ($75,149)). Individual neighborhoods vary — sort the ZIP table by income to compare.
Is a DMA the same as a metro area or area code?
No. DMAs are Nielsen media markets built mainly from county groupings for TV advertising. Metro statistical areas, telephone area codes, and ZIP codes use different boundaries. The same city can sit in one DMA, multiple area codes, and many ZIP codes.
How does US5 map ZIPs to DMA 868?
US5 joins each published ZIP profile to a DMA code from the spatial dictionary (Nielsen market membership summarized onto ZIP geography). This page lists indexable ZIPs with that code so you can move from the market overview into local demographics.
What cities are in the CHICO - REDDING DMA?
Larger population clusters on US5 for CHICO - REDDING include Redding, CA, Chico, CA, Durham, CA, Cohasset, CA, and Red Bluff, CA. Open linked ZIP pages for neighborhood-level demographics.