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PADUCAH - CAPE GIRAR D - HARSBG · DMA 632

Explore ZIP codes in the PADUCAH - CAPE GIRAR D - HARSBG TV market — covering IL, KY, MO, TN — 295 ZIP codes — 950,536 residents. Population, income, and housing at a glance.

DMA code
632
ZIP codes
295
Population
950,536
States
IL, KY, MO, TN
Median household income (avg.)
$55,483
Average home value
$116,699

Where is the PADUCAH - CAPE GIRAR D - HARSBG market?

PADUCAH - CAPE GIRAR D - HARSBG (DMA 632) groups 295 indexable ZIP codes on US5 across IL, KY, MO, and TN, with a combined ZIP-area population of about 950,536.

Larger population clusters inside this TV market include Paducah, KY, Cape Girardeau, MO, Poplar Bluff, MO, Murray, KY, and Carbondale, IL. Open any ZIP below for full demographics, housing, schools, and nearby services.

The most populous ZIP currently listed for this market is 63701 (about 38,809 residents).

Income and housing in PADUCAH - CAPE GIRAR D - HARSBG

Across ZIPs with income data in PADUCAH - CAPE GIRAR D - HARSBG, the average median household income is about $55,483 — about 26% below the U.S. median ($75,149).

Average median home value across those ZIPs is about $116,699.

On this page’s income ranking, ZIP 62829 is near the top at about $117,222.

What is a Designated Market Area (DMA)?

A Designated Market Area (DMA) is a Nielsen media-market geography used to group U.S. counties into TV / advertising markets. Each market has a three-digit DMA code — for example 632 for PADUCAH - CAPE GIRAR D - HARSBG.

DMAs are not the same as metro statistical areas, area codes, or ZIP boundaries. A single DMA can span multiple states, and large metros may dominate a market while nearby counties still belong to the same advertising footprint.

How to use this PADUCAH - CAPE GIRAR D - HARSBG page

US5 joins published ZIP profiles to DMA codes so you can browse the market as a list of postal codes with population, income, and housing at a glance — then drill into any ZIP for maps, schools, commute, and climate context.

This is a place-based research view for media markets, not a live TV schedule, ratings feed, or advertising buy tool. Counts can change when geography publishes update.

ZIP codes in PADUCAH - CAPE GIRAR D - HARSBG

ZIP City County State Population Income Home value
62957 East Cape Girardeau Alexander County IL 669 $41,375 $58,300
63964 Wayne County MO 664 $38,852
63760 Bollinger County MO 647 $71,250 $210,400
63821 Arbyrd Dunklin County MO 627 $38,659 $62,600
63956 Wayne County MO 625 $55,769 $176,600
62238 Cutler Perry County IL 618 $72,188 $88,200
62883 Jefferson County IL 599 $112,625 $143,800
62941 New Grand Chain Pulaski County IL 588 $50,000 $114,500
62891 Valier Franklin County IL 587 $41,326 $68,500
63739 Burfordville Cape Girardeau County MO 577 $53,750 $133,100
62897 Benton Franklin County IL 573 $49,444 $85,900
62817 Broughton Hamilton County IL 571 $94,783
62940 Gorham Jackson County IL 569 $75,033 $27,500
62997 Willisville Perry County IL 562 $59,792 $66,500
63767 Morley Scott County MO 551 $42,917 $71,700
42028 Burna Livingston County KY 543 $38,795 $83,600
63787 Zalma Bollinger County MO 540 $45,893 $101,400
62867 New Haven White County IL 528 $33,977 $50,400
62977 Raleigh Saline County IL 520 $65,833 $112,100
63936 Dudley Stoddard County MO 491 $51,875 $158,800
62996 Pulaski County IL 480 $40,057 $83,300
62947 Pope County IL 478 $46,250 $171,900
62915 Cambria Williamson County IL 473 $31,111 $77,500
62970 Olmsted Pulaski County IL 448 $52,500 $165,000
63866 Marston New Madrid County MO 448 $36,250 $69,000
63942 Ripley County MO 432 $42,917 $121,400
62860 Macedonia Franklin County IL 419 $77,574 $114,600
62954 Junction Gallatin County IL 415 $65,083 $89,400
63758 Kelso Scott County MO 411 $54,219 $189,700
62874 Orient Franklin County IL 407 $40,461 $51,000
42083 Livingston County KY 404 $55,294 $118,800
62923 Cypress Johnson County IL 393 $54,250 $70,500
62908 Belknap Massac County IL 365 $67,250 $168,800
62976 Pulaski Pulaski County IL 343 $39,250 $87,700
62856 Hanaford Franklin County IL 327 $59,500 $56,100
62943 Johnson County IL 324 $54,688 $132,000
63882 Wyatt Mississippi County MO 324 $30,125 $45,800
63952 Mill Spring Wayne County MO 316 $37,391
62927 Dowell Jackson County IL 313 $51,125 $43,600
62967 New Burnside Johnson County IL 310 $60,563 $143,800
62819 Buckner Franklin County IL 290 $46,528 $51,800
62969 Olive Branch Alexander County IL 276 $81,900
63820 Anniston Mississippi County MO 269 $38,750 $53,100
62953 Joppa Massac County IL 264 $41,750 $44,000
38226 Dukedom Weakley County TN 255 $24,427 $86,000
62825 North City Franklin County IL 250 $44,531 $71,700
63874 Risco New Madrid County MO 243 $43,125 $72,700
42047 Livingston County KY 226 $2,499
63941 Fremont Carter County MO 210 $27,073 $71,800
42022 Bandana Ballard County KY 200 $89,583 $88,700
62921 Colp Williamson County IL 200 $36,250 $75,000
63860 New Madrid County MO 200 $39,205 $58,600
63784 Vanduser Scott County MO 193 $40,833 $64,400
62998 Union County IL 189 $73,594
62975 Jackson County IL 177 $59,464
63744 Delta Cape Girardeau County MO 177 $39,750 $102,800
63824 Blodgett Scott County MO 172 $65,625
63951 Wayne County MO 170 $27,692
63770 Old Appleton Perry County MO 167 $78,125 $111,100
63782 Bollinger County MO 167 $64,688
63783 Perry County MO 167 $85,700
42032 Columbus Hickman County KY 164 $37,031 $71,100
62950 Jackson County IL 159 $69,063 $107,000
63774 Perkins Scott County MO 149 $65,800
63742 Commerce Scott County MO 147 $80,500
63833 Catron New Madrid County MO 147 $59,519
63745 Dutchtown Cape Girardeau County MO 146 $107,500
63828 Canalou New Madrid County MO 146 $38,900
63763 Wayne County MO 123 $106,000
63847 Dunklin County MO 120
62841 Freeman Spur Williamson County IL 108 $33,750 $63,600
63878 Tallapoosa New Madrid County MO 108 $52,000
62829 Hamilton County IL 103 $117,222
63750 Bollinger County MO 90 $95,000 $300,000
63880 White Oak Dunklin County MO 68
62928 Eddyville Pope County IL 67 $121,400
42061 Lowes Graves County KY 64
63955 Oxly Ripley County MO 58 $46,406 $102,100
62965 Muddy Saline County IL 54 $11,726
63950 Wayne County MO 34
62961 Mill Creek Union County IL 32 $107,500
63743 Cape Girardeau County MO 20
42037 Crittenden County KY 15
42060 Lovelaceville Ballard County KY 12
63850 Grayridge Stoddard County MO 12
63746 Perry County MO 11
63934 Wayne County MO 8
38077 Wynnburg Lake County TN
38254 Obion County TN
42084
62962 Alexander County IL
63738 Stoddard County MO
63776
63779
63962 Butler County MO

Frequently asked questions

What is DMA 632?

PADUCAH - CAPE GIRAR D - HARSBG (DMA 632) is a Nielsen Designated Market Area — a TV / media market that groups places for advertising and audience measurement. On US5 it is linked to ZIP codes in IL, KY, MO, and TN, covering about 950,536 combined ZIP-area residents across 295 codes.

How many ZIP codes are in the PADUCAH - CAPE GIRAR D - HARSBG DMA?

US5 currently lists 295 indexable ZIP codes for DMA 632 (PADUCAH - CAPE GIRAR D - HARSBG). Counts can change as geography publishes update.

What is the average income in the PADUCAH - CAPE GIRAR D - HARSBG market?

The average of ZIP median household incomes in PADUCAH - CAPE GIRAR D - HARSBG is about $55,483 (about 26% below the U.S. median ($75,149)). Individual neighborhoods vary — sort the ZIP table by income to compare.

Is a DMA the same as a metro area or area code?

No. DMAs are Nielsen media markets built mainly from county groupings for TV advertising. Metro statistical areas, telephone area codes, and ZIP codes use different boundaries. The same city can sit in one DMA, multiple area codes, and many ZIP codes.

How does US5 map ZIPs to DMA 632?

US5 joins each published ZIP profile to a DMA code from the spatial dictionary (Nielsen market membership summarized onto ZIP geography). This page lists indexable ZIPs with that code so you can move from the market overview into local demographics.

What cities are in the PADUCAH - CAPE GIRAR D - HARSBG DMA?

Larger population clusters on US5 for PADUCAH - CAPE GIRAR D - HARSBG include Paducah, KY, Cape Girardeau, MO, Poplar Bluff, MO, Murray, KY, and Carbondale, IL. Open linked ZIP pages for neighborhood-level demographics.