DMA code
508
PITTSBURGH · DMA 508
Explore ZIP codes in the PITTSBURGH TV market — covering MD, PA, WV — 566 ZIP codes — 2,885,652 residents. Population, income, and housing at a glance.
ZIP codes
566
Population
2,885,652
States
MD, PA, WV
Median household income (avg.)
$68,937
Average home value
$169,421
Where is the PITTSBURGH market?
PITTSBURGH (DMA 508) groups 566 indexable ZIP codes on US5 across MD, PA, and WV, with a combined ZIP-area population of about 2,885,652.
Larger population clusters inside this TV market include Pittsburgh, PA, Franklin Park, PA, Bethel Park, PA, White Oak, PA, and Baldwin, PA. Open any ZIP below for full demographics, housing, schools, and nearby services.
The most populous ZIP currently listed for this market is 15601 (about 55,670 residents).
Income and housing in PITTSBURGH
Across ZIPs with income data in PITTSBURGH, the average median household income is about $68,937 — about 8% below the U.S. median ($75,149).
Average median home value across those ZIPs is about $169,421.
On this page’s income ranking, ZIP 15421 is near the top at about $250,001.
What is a Designated Market Area (DMA)?
A Designated Market Area (DMA) is a Nielsen media-market geography used to group U.S. counties into TV / advertising markets. Each market has a three-digit DMA code — for example 508 for PITTSBURGH.
DMAs are not the same as metro statistical areas, area codes, or ZIP boundaries. A single DMA can span multiple states, and large metros may dominate a market while nearby counties still belong to the same advertising footprint.
How to use this PITTSBURGH page
US5 joins published ZIP profiles to DMA codes so you can browse the market as a list of postal codes with population, income, and housing at a glance — then drill into any ZIP for maps, schools, commute, and climate context.
This is a place-based research view for media markets, not a live TV schedule, ratings feed, or advertising buy tool. Counts can change when geography publishes update.
ZIP codes in PITTSBURGH
Frequently asked questions
What is DMA 508?
PITTSBURGH (DMA 508) is a Nielsen Designated Market Area — a TV / media market that groups places for advertising and audience measurement. On US5 it is linked to ZIP codes in MD, PA, and WV, covering about 2,885,652 combined ZIP-area residents across 566 codes.
How many ZIP codes are in the PITTSBURGH DMA?
US5 currently lists 566 indexable ZIP codes for DMA 508 (PITTSBURGH). Counts can change as geography publishes update.
What is the average income in the PITTSBURGH market?
The average of ZIP median household incomes in PITTSBURGH is about $68,937 (about 8% below the U.S. median ($75,149)). Individual neighborhoods vary — sort the ZIP table by income to compare.
Is a DMA the same as a metro area or area code?
No. DMAs are Nielsen media markets built mainly from county groupings for TV advertising. Metro statistical areas, telephone area codes, and ZIP codes use different boundaries. The same city can sit in one DMA, multiple area codes, and many ZIP codes.
How does US5 map ZIPs to DMA 508?
US5 joins each published ZIP profile to a DMA code from the spatial dictionary (Nielsen market membership summarized onto ZIP geography). This page lists indexable ZIPs with that code so you can move from the market overview into local demographics.
What cities are in the PITTSBURGH DMA?
Larger population clusters on US5 for PITTSBURGH include Pittsburgh, PA, Franklin Park, PA, Bethel Park, PA, White Oak, PA, and Baldwin, PA. Open linked ZIP pages for neighborhood-level demographics.