DMA code
765
EL PASO (LAS CRUCES) · DMA 765
Explore ZIP codes in the EL PASO (LAS CRUCES) TV market — covering NM, TX — 95 ZIP codes — 1,179,953 residents. Population, income, and housing at a glance.
ZIP codes
95
Population
1,179,953
States
NM, TX
Median household income (avg.)
$50,807
Average home value
$152,481
Where is the EL PASO (LAS CRUCES) market?
EL PASO (LAS CRUCES) (DMA 765) groups 95 indexable ZIP codes on US5 across NM and TX, with a combined ZIP-area population of about 1,179,953.
Larger population clusters inside this TV market include El Paso, TX, Las Cruces, NM, Homestead Meadows North, TX, Horizon City, TX, and Socorro, TX. Open any ZIP below for full demographics, housing, schools, and nearby services.
The most populous ZIP currently listed for this market is 79936 (about 104,427 residents).
Income and housing in EL PASO (LAS CRUCES)
Across ZIPs with income data in EL PASO (LAS CRUCES), the average median household income is about $50,807 — about 32% below the U.S. median ($75,149).
Average median home value across those ZIPs is about $152,481.
On this page’s income ranking, ZIP 88052 is near the top at about $240,903.
What is a Designated Market Area (DMA)?
A Designated Market Area (DMA) is a Nielsen media-market geography used to group U.S. counties into TV / advertising markets. Each market has a three-digit DMA code — for example 765 for EL PASO (LAS CRUCES).
DMAs are not the same as metro statistical areas, area codes, or ZIP boundaries. A single DMA can span multiple states, and large metros may dominate a market while nearby counties still belong to the same advertising footprint.
How to use this EL PASO (LAS CRUCES) page
US5 joins published ZIP profiles to DMA codes so you can browse the market as a list of postal codes with population, income, and housing at a glance — then drill into any ZIP for maps, schools, commute, and climate context.
This is a place-based research view for media markets, not a live TV schedule, ratings feed, or advertising buy tool. Counts can change when geography publishes update.
ZIP codes in EL PASO (LAS CRUCES)
| ZIP | City | County | State | Population | Income | Home value |
|---|---|---|---|---|---|---|
| 79936 | El Paso | El Paso County | TX | 104,427 | $64,958 | $169,500 |
| 79938 | Homestead Meadows North | El Paso County | TX | 97,851 | $75,801 | $199,700 |
| 79928 | Horizon City | El Paso County | TX | 82,792 | $73,704 | $188,600 |
| 79912 | El Paso | El Paso County | TX | 79,126 | $72,290 | $248,400 |
| 79924 | El Paso | El Paso County | TX | 60,399 | $56,786 | $131,200 |
| 79907 | El Paso | El Paso County | TX | 47,850 | $41,901 | $110,600 |
| 79927 | Socorro | El Paso County | TX | 43,126 | $51,735 | $125,300 |
| 79925 | El Paso | El Paso County | TX | 40,241 | $57,735 | $176,300 |
| 88001 | Las Cruces | Doña Ana County | NM | 38,972 | $32,978 | $158,300 |
| 79915 | El Paso | El Paso County | TX | 34,731 | $35,938 | $117,600 |
| 79904 | El Paso | El Paso County | TX | 33,022 | $40,892 | $117,400 |
| 88012 | Las Cruces | Doña Ana County | NM | 32,888 | $66,988 | $222,300 |
| 88011 | Las Cruces | Doña Ana County | NM | 31,143 | $75,139 | $315,100 |
| 79932 | El Paso | El Paso County | TX | 29,524 | $76,789 | $253,300 |
| 79934 | El Paso | El Paso County | TX | 27,347 | $75,442 | $197,300 |
| 88005 | Las Cruces | Doña Ana County | NM | 27,017 | $51,770 | $207,100 |
| 88007 | Las Cruces | Doña Ana County | NM | 25,750 | $65,022 | $232,200 |
| 79930 | El Paso | El Paso County | TX | 25,484 | $41,826 | $124,000 |
| 79905 | El Paso | El Paso County | TX | 22,062 | $25,496 | $103,900 |
| 79935 | El Paso | El Paso County | TX | 19,073 | $65,000 | $194,700 |
| 79902 | El Paso | El Paso County | TX | 18,529 | $45,333 | $223,300 |
| 88081 | Chaparral | Otero County | NM | 18,334 | $46,102 | $101,900 |
| 88021 | La Union | Doña Ana County | NM | 16,102 | $49,345 | $151,400 |
| 79903 | El Paso | El Paso County | TX | 15,120 | $38,294 | $118,300 |
| 79849 | San Elizario | El Paso County | TX | 13,582 | $45,067 | $104,200 |
| 79835 | Canutillo | El Paso County | TX | 12,289 | $42,955 | $103,200 |
| 88008 | Santa Teresa | Doña Ana County | NM | 11,776 | $69,502 | $228,800 |
| 88063 | Sunland Park | Doña Ana County | NM | 11,282 | $35,947 | $121,900 |
| 79911 | El Paso | El Paso County | TX | 9,107 | $108,525 | $293,500 |
| 79901 | El Paso | El Paso County | TX | 8,321 | $13,984 | $93,100 |
| 79836 | Clint | El Paso County | TX | 7,481 | $56,052 | $107,500 |
| 79922 | El Paso | El Paso County | TX | 7,162 | $89,364 | $297,300 |
| 79821 | Anthony | El Paso County | TX | 6,550 | $58,171 | $135,700 |
| 79997 | — | — | — | 6,122 | $33,868 | $104,100 |
| 79906 | Fort Bliss | El Paso County | TX | 6,061 | $51,907 | — |
| 79913 | — | — | — | 5,458 | $59,840 | $186,700 |
| 79926 | — | — | — | 5,168 | $46,580 | $123,000 |
| 79931 | — | — | — | 4,905 | $25,618 | $132,100 |
| 79838 | Fabens | El Paso County | TX | 4,813 | $43,413 | $89,700 |
| 79996 | — | — | — | 4,809 | $68,246 | $217,800 |
| 79937 | — | — | — | 4,464 | $76,111 | $175,300 |
| 79995 | — | — | — | 4,366 | $23,500 | $115,800 |
| 79914 | — | — | — | 4,308 | $43,545 | $108,400 |
| 79908 | Fort Bliss | El Paso County | TX | 4,253 | $62,675 | — |
| 88032 | — | — | — | 4,112 | $81,607 | $212,000 |
| 79917 | — | — | — | 3,460 | $40,333 | $114,900 |
| 87937 | Hatch | Doña Ana County | NM | 3,341 | $39,250 | $102,000 |
| 88048 | Mesquite | Doña Ana County | NM | 3,325 | $49,432 | $98,200 |
| 79916 | Fort Bliss | El Paso County | TX | 3,109 | — | — |
| 88013 | — | — | — | 3,053 | $66,271 | $281,700 |
| 79853 | Tornillo | El Paso County | TX | 2,964 | $46,767 | $84,900 |
| 79929 | — | — | — | 2,819 | $49,853 | $118,800 |
| 88072 | Vado | Doña Ana County | NM | 2,689 | $33,781 | $99,200 |
| 88044 | La Mesa | Doña Ana County | NM | 2,684 | $60,855 | $194,000 |
| 79923 | — | — | — | 2,649 | $35,114 | $119,400 |
| 88033 | — | — | — | 2,247 | $70,315 | $244,300 |
| 79855 | Van Horn | Culberson County | TX | 2,159 | $43,190 | $84,500 |
| 88002 | White Sands | Doña Ana County | NM | 1,577 | $87,059 | — |
| 88047 | — | Doña Ana County | NM | 1,410 | $39,814 | $109,600 |
| 79851 | Sierra Blanca | Hudspeth County | TX | 1,386 | $53,836 | $71,500 |
| 79839 | Fort Hancock | Hudspeth County | TX | 1,163 | $36,667 | $50,800 |
| 79940 | — | — | — | 1,058 | $28,542 | — |
| 79941 | — | — | — | 1,058 | $28,542 | — |
| 79942 | — | — | — | 1,058 | $28,542 | — |
| 79943 | — | — | — | 1,058 | $28,542 | — |
| 79944 | — | — | — | 1,058 | $28,542 | — |
| 79945 | — | — | — | 1,058 | $28,542 | — |
| 79946 | — | — | — | 1,058 | $28,542 | — |
| 79947 | — | — | — | 1,058 | $28,542 | — |
| 79948 | — | — | — | 1,058 | $28,542 | — |
| 79949 | — | — | — | 1,058 | $28,542 | — |
| 79950 | — | — | — | 1,058 | $28,542 | — |
| 79951 | — | — | — | 1,058 | $28,542 | — |
| 79952 | — | — | — | 1,058 | $28,542 | — |
| 79953 | — | — | — | 1,058 | $28,542 | — |
| 79954 | — | — | — | 1,058 | $28,542 | — |
| 79955 | — | — | — | 1,058 | $28,542 | — |
| 88004 | — | Doña Ana County | NM | 974 | — | — |
| 87941 | Salem | Doña Ana County | NM | 899 | $55,809 | $55,900 |
| 88046 | Mesilla | Doña Ana County | NM | 725 | $66,300 | $253,000 |
| 88027 | Chamberino | Doña Ana County | NM | 589 | $62,361 | $183,300 |
| 88024 | Berino | Doña Ana County | NM | 546 | $36,575 | — |
| 88003 | University Park | Doña Ana County | NM | 447 | — | — |
| 87940 | Rincon | Doña Ana County | NM | 431 | $55,320 | — |
| 79918 | Fort Bliss | El Paso County | TX | 268 | — | — |
| 87936 | Garfield | Doña Ana County | NM | 249 | $21,393 | $130,800 |
| 79837 | Dell City | Otero County | NM | 203 | — | $36,700 |
| 79847 | — | Culberson County | TX | 181 | $56,190 | $66,000 |
| 88052 | Organ | Doña Ana County | NM | 151 | $240,903 | $121,500 |
| 79920 | El Paso | El Paso County | TX | 28 | — | — |
| 79968 | — | — | — | — | — | — |
| 79998 | — | — | — | — | — | — |
| 88006 | — | — | — | — | — | — |
| 88054 | — | — | — | — | — | — |
| 88058 | — | — | — | — | — | — |
Frequently asked questions
What is DMA 765?
EL PASO (LAS CRUCES) (DMA 765) is a Nielsen Designated Market Area — a TV / media market that groups places for advertising and audience measurement. On US5 it is linked to ZIP codes in NM and TX, covering about 1,179,953 combined ZIP-area residents across 95 codes.
How many ZIP codes are in the EL PASO (LAS CRUCES) DMA?
US5 currently lists 95 indexable ZIP codes for DMA 765 (EL PASO (LAS CRUCES)). Counts can change as geography publishes update.
What is the average income in the EL PASO (LAS CRUCES) market?
The average of ZIP median household incomes in EL PASO (LAS CRUCES) is about $50,807 (about 32% below the U.S. median ($75,149)). Individual neighborhoods vary — sort the ZIP table by income to compare.
Is a DMA the same as a metro area or area code?
No. DMAs are Nielsen media markets built mainly from county groupings for TV advertising. Metro statistical areas, telephone area codes, and ZIP codes use different boundaries. The same city can sit in one DMA, multiple area codes, and many ZIP codes.
How does US5 map ZIPs to DMA 765?
US5 joins each published ZIP profile to a DMA code from the spatial dictionary (Nielsen market membership summarized onto ZIP geography). This page lists indexable ZIPs with that code so you can move from the market overview into local demographics.
What cities are in the EL PASO (LAS CRUCES) DMA?
Larger population clusters on US5 for EL PASO (LAS CRUCES) include El Paso, TX, Las Cruces, NM, Homestead Meadows North, TX, Horizon City, TX, and Socorro, TX. Open linked ZIP pages for neighborhood-level demographics.