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Salem city, OR

ZIP 97301 — People & Community

Source: U.S. Census Bureau ACS 2019–2023 5-Year Estimates. Page data updated 2026-08-02.

Working ClassLarge CommunityLow Snow Area

Demographics, education attainment, health access, and community lifestyle

Population & Demographics in 97301

97301 has a population of 56,274 with a median age of 33.7 yrs (52.3% male).

Race & Ethnicity
White
61.9%+0% vs US avg
x
Black
1.7%-86% vs US avg
x
Asian
2.5%-58% vs US avg
x
Hispanic
34.6%+85% vs US avg
x
Age Groups
0–17
22.7%+3% vs US avg
x
18–64
64.4%+4% vs US avg
x
65+
12.8%-21% vs US avg
x
Education
Less than HS
19.1%+72% vs US avg
x
High school
26.2%+0% vs US avg
x
Some college
36.5%+26% vs US avg
x
Bachelor's+
18.1%-46% vs US avg
x
Marital Status
Married
39.2%-19% vs US avg
x
Never married
42.0%+24% vs US avg
x
Divorced
14.2%+38% vs US avg
x
Widowed / Separated
4.6%
x
Diversity Index
50/100

Higher = more diverse (Simpson index from race/ethnicity)

Social & household profile

Poverty, nativity, veterans, disability, family structure, and births (ACS).

Poverty Rate
20.2%+75% vs US avg
x
Foreign Born
35.5%+155% vs US avg
x
Veterans
5.5%-9% vs US avg
x
Disability
17.4%+30% vs US avg
x
Single Parent
13.9%+72% vs US avg
x
Recent Births
36.0%+522% vs US avg
x
Top ancestry
GermanEnglishIrish

Health & Community Indicators in 97301

Poverty Rate
20.2%+75% vs US avg
x
Veterans
5.5%-9% vs US avg
x
Foreign Born
35.5%+155% vs US avg
x
Single Parent
13.9%+72% vs US avg
x
Disability
17.4%+30% vs US avg
x
Uninsured
12.0%+50% vs US avg
x
SNAP Benefits
28.1%+140% vs US avg
x
Private School
0.2%-98% vs US avg
x
Recent Births
36.0%+522% vs US avg
x
Smartphone Only
0.0%
x

People & Community key statistics

Population statistics
Population
Population56,274
Median age33.7
Poverty rate20.2%
Demographics statistics
Demographics
White61.9%
Hispanic34.6%
Black1.7%
Asian2.5%
Foreign-born35.5%