Onalaska city, WI

ZIP 54650 — Economy & Jobs

Source: U.S. Census Bureau ACS 2019–2023 5-Year Estimates. Page data updated 2026-08-02.

Middle ClassLow Snow Area

Income, employment, industries, and economic trends

Income & Economy in Onalaska city, WI (54650)

Median Income

$85,255

*Adjusted for inflation (2023 dollars)

IRS Net Migration

+1,436

Wealth inflow

Population

24,619

Unemployment

2.9%

0.8pp below US avg

IRS migration statistics show a net inflow of about 1,436 for ZIP 54650 (Onalaska city, WI) on US5’s published series — a signal of people/tax filers moving in relative to those leaving. Inflows often track job growth, housing demand, or lifestyle migration; treat the figure as a directional indicator rather than a precise headcount.

Economic Indicators

Unemployment

2.9%-22% vs US avg

Self-Employed

1.9%-68% vs US avg

SNAP Benefits

6.0%-48% vs US avg

708

Establishments

13,005

Employees

~18 per establishment — small businesses dominate

Healthcare

Top Industry

Economic Distributions

Census ACS 5-Year (P0): occupation, industry, household income brackets.

Occupation

Industry

Agriculture, forestry, mining0.4%
Construction6.0%
Manufacturing12.9%
Wholesale trade2.9%
Retail trade18.6%
Transportation, utilities4.5%
Information1.0%
Finance, insurance, real estate6.3%
Professional, scientific, management5.9%
Education, health care, social30.1%
Arts, entertainment, food services3.6%
Other services3.0%
Public administration4.9%

Household Income

Historical Trends in 54650 (2020–Present)

Since 2020, population declined 0.7%, median income rose 5.6% (inflation-adjusted), home values increased 11.9%.

Median Income

$85,255

+13% vs US avg

Unemployment Rate