Baraboo city, WI

ZIP 53913 — Economy & Jobs

Source: U.S. Census Bureau ACS 2019–2023 5-Year Estimates. Page data updated 2026-08-02.

Middle ClassLow Snow Area

Income, employment, industries, and economic trends

Income & Economy in Baraboo city, WI (53913)

Median Income

$73,856

*Adjusted for inflation (2023 dollars)

IRS Net Migration

+1,245

Wealth inflow

Population

21,342

Unemployment

3.0%

0.7pp below US avg

IRS migration statistics show a net inflow of about 1,245 for ZIP 53913 (Baraboo city, WI) on US5’s published series — a signal of people/tax filers moving in relative to those leaving. Inflows often track job growth, housing demand, or lifestyle migration; treat the figure as a directional indicator rather than a precise headcount.

Economic Indicators

Unemployment

3.0%-18% vs US avg

Self-Employed

4.1%-33% vs US avg

SNAP Benefits

10.0%-15% vs US avg

621

Establishments

10,039

Employees

~16 per establishment — small businesses dominate

Manufacturing

Top Industry

Economic Distributions

Census ACS 5-Year (P0): occupation, industry, household income brackets.

Occupation

Industry

Agriculture, forestry, mining1.5%
Construction5.1%
Manufacturing15.5%
Wholesale trade2.8%
Retail trade15.3%
Transportation, utilities5.6%
Information1.2%
Finance, insurance, real estate5.3%
Professional, scientific, management8.1%
Education, health care, social17.5%
Arts, entertainment, food services14.3%
Other services2.4%
Public administration5.2%

Household Income

Historical Trends in 53913 (2020–Present)

Since 2020, population grew 3.9%, median income rose 10.4% (inflation-adjusted), home values increased 8.8%.

Median Income

$73,856

-2% vs US avg

Unemployment Rate