DMA code
598
CLARKSBURG - WESTON · DMA 598
Explore ZIP codes in the CLARKSBURG - WESTON TV market — covering WV — 122 ZIP codes — 268,251 residents. Population, income, and housing at a glance.
ZIP codes
122
Population
268,251
States
WV
Median household income (avg.)
$56,348
Average home value
$136,015
Where is the CLARKSBURG - WESTON market?
CLARKSBURG - WESTON (DMA 598) groups 122 indexable ZIP codes on US5 across WV, with a combined ZIP-area population of about 268,251.
Larger population clusters inside this TV market include Fairmont, WV, Clarksburg, WV, Buckhannon, WV, Bridgeport, WV, and Elkins, WV. Open any ZIP below for full demographics, housing, schools, and nearby services.
The most populous ZIP currently listed for this market is 26554 (about 42,116 residents).
Income and housing in CLARKSBURG - WESTON
Across ZIPs with income data in CLARKSBURG - WESTON, the average median household income is about $56,348 — about 25% below the U.S. median ($75,149).
Average median home value across those ZIPs is about $136,015.
On this page’s income ranking, ZIP 26372 is near the top at about $109,299.
What is a Designated Market Area (DMA)?
A Designated Market Area (DMA) is a Nielsen media-market geography used to group U.S. counties into TV / advertising markets. Each market has a three-digit DMA code — for example 598 for CLARKSBURG - WESTON.
DMAs are not the same as metro statistical areas, area codes, or ZIP boundaries. A single DMA can span multiple states, and large metros may dominate a market while nearby counties still belong to the same advertising footprint.
How to use this CLARKSBURG - WESTON page
US5 joins published ZIP profiles to DMA codes so you can browse the market as a list of postal codes with population, income, and housing at a glance — then drill into any ZIP for maps, schools, commute, and climate context.
This is a place-based research view for media markets, not a live TV schedule, ratings feed, or advertising buy tool. Counts can change when geography publishes update.
ZIP codes in CLARKSBURG - WESTON
Frequently asked questions
What is DMA 598?
CLARKSBURG - WESTON (DMA 598) is a Nielsen Designated Market Area — a TV / media market that groups places for advertising and audience measurement. On US5 it is linked to ZIP codes in WV, covering about 268,251 combined ZIP-area residents across 122 codes.
How many ZIP codes are in the CLARKSBURG - WESTON DMA?
US5 currently lists 122 indexable ZIP codes for DMA 598 (CLARKSBURG - WESTON). Counts can change as geography publishes update.
What is the average income in the CLARKSBURG - WESTON market?
The average of ZIP median household incomes in CLARKSBURG - WESTON is about $56,348 (about 25% below the U.S. median ($75,149)). Individual neighborhoods vary — sort the ZIP table by income to compare.
Is a DMA the same as a metro area or area code?
No. DMAs are Nielsen media markets built mainly from county groupings for TV advertising. Metro statistical areas, telephone area codes, and ZIP codes use different boundaries. The same city can sit in one DMA, multiple area codes, and many ZIP codes.
How does US5 map ZIPs to DMA 598?
US5 joins each published ZIP profile to a DMA code from the spatial dictionary (Nielsen market membership summarized onto ZIP geography). This page lists indexable ZIPs with that code so you can move from the market overview into local demographics.
What cities are in the CLARKSBURG - WESTON DMA?
Larger population clusters on US5 for CLARKSBURG - WESTON include Fairmont, WV, Clarksburg, WV, Buckhannon, WV, Bridgeport, WV, and Elkins, WV. Open linked ZIP pages for neighborhood-level demographics.