DMA code
551
LANSING · DMA 551
Explore ZIP codes in the LANSING TV market — covering MI — 78 ZIP codes — 697,239 residents. Population, income, and housing at a glance.
ZIP codes
78
Population
697,239
States
MI
Median household income (avg.)
$71,724
Average home value
$196,911
Where is the LANSING market?
LANSING (DMA 551) groups 78 indexable ZIP codes on US5 across MI, with a combined ZIP-area population of about 697,239.
Larger population clusters inside this TV market include Lansing, MI, East Lansing, MI, Jackson, MI, Napoleon, MI, and Waverly, MI. Open any ZIP below for full demographics, housing, schools, and nearby services.
The most populous ZIP currently listed for this market is 48823 (about 49,379 residents).
Income and housing in LANSING
Across ZIPs with income data in LANSING, the average median household income is about $71,724 — about 5% below the U.S. median ($75,149).
Average median home value across those ZIPs is about $196,911.
On this page’s income ranking, ZIP 49234 is near the top at about $113,333.
What is a Designated Market Area (DMA)?
A Designated Market Area (DMA) is a Nielsen media-market geography used to group U.S. counties into TV / advertising markets. Each market has a three-digit DMA code — for example 551 for LANSING.
DMAs are not the same as metro statistical areas, area codes, or ZIP boundaries. A single DMA can span multiple states, and large metros may dominate a market while nearby counties still belong to the same advertising footprint.
How to use this LANSING page
US5 joins published ZIP profiles to DMA codes so you can browse the market as a list of postal codes with population, income, and housing at a glance — then drill into any ZIP for maps, schools, commute, and climate context.
This is a place-based research view for media markets, not a live TV schedule, ratings feed, or advertising buy tool. Counts can change when geography publishes update.
ZIP codes in LANSING
| ZIP | City | County | State | Population | Income | Home value |
|---|---|---|---|---|---|---|
| 48823 | East Lansing | Ingham County | MI | 49,379 | $50,837 | $261,100 |
| 49201 | Napoleon | Jackson County | MI | 49,114 | $71,714 | $202,900 |
| 48911 | Lansing | Ingham County | MI | 40,407 | $54,882 | $136,900 |
| 49203 | Jackson | Jackson County | MI | 36,520 | $55,689 | $150,900 |
| 48910 | Lansing | Ingham County | MI | 32,801 | $52,154 | $117,600 |
| 48917 | Waverly | Eaton County | MI | 32,029 | $73,259 | $211,300 |
| 48906 | Lansing | Clinton County | MI | 25,960 | $61,533 | $128,600 |
| 48864 | Okemos | Ingham County | MI | 23,548 | $113,145 | $358,100 |
| 48842 | Holt | Ingham County | MI | 21,504 | $86,830 | $211,500 |
| 48813 | Charlotte | Eaton County | MI | 20,263 | $77,431 | $178,500 |
| 48837 | Wacousta | Eaton County | MI | 19,822 | $93,161 | $239,300 |
| 48854 | Mason | Ingham County | MI | 19,403 | $91,956 | $240,600 |
| 49202 | Jackson | Jackson County | MI | 18,763 | $41,916 | $104,100 |
| 48879 | St. Johns | Clinton County | MI | 18,472 | $78,845 | $215,100 |
| 48820 | DeWitt | Clinton County | MI | 18,109 | $106,651 | $318,400 |
| 48912 | Lansing | Ingham County | MI | 17,398 | $53,072 | $139,900 |
| 48827 | Eaton Rapids | Eaton County | MI | 16,070 | $76,230 | $206,600 |
| 49242 | Hillsdale | Hillsdale County | MI | 14,768 | $57,813 | $182,900 |
| 48840 | Haslett | Ingham County | MI | 12,653 | $74,252 | $261,800 |
| 48895 | Williamston | Ingham County | MI | 11,294 | $100,565 | $272,500 |
| 48825 | East Lansing | Ingham County | MI | 11,127 | — | — |
| 49230 | Vineyard Lake | Jackson County | MI | 10,259 | $81,052 | $252,800 |
| 48915 | Lansing | Ingham County | MI | 9,315 | $51,653 | $112,600 |
| 49240 | Grass Lake | Jackson County | MI | 9,206 | $95,307 | $272,300 |
| 49021 | Bellevue | Eaton County | MI | 6,467 | $78,665 | $182,300 |
| 48808 | Bath | Clinton County | MI | 6,424 | $82,910 | $243,600 |
| 48821 | Dimondale | Eaton County | MI | 6,180 | $103,652 | $237,700 |
| 49285 | Stockbridge | Ingham County | MI | 6,120 | $72,578 | $208,100 |
| 49251 | Leslie | Ingham County | MI | 6,110 | $83,458 | $193,600 |
| 49269 | Parma | Jackson County | MI | 5,874 | $83,933 | $200,100 |
| 49250 | Jonesville | Hillsdale County | MI | 5,674 | $61,918 | $159,300 |
| 48892 | Webberville | Ingham County | MI | 4,769 | $81,978 | $195,700 |
| 49283 | Spring Arbor | Jackson County | MI | 4,597 | $93,821 | $206,000 |
| 48866 | Ovid | Clinton County | MI | 4,375 | $64,070 | $158,500 |
| 48876 | Potterville | Eaton County | MI | 4,301 | $72,895 | $187,900 |
| 48901 | — | — | — | 4,287 | $38,989 | $209,500 |
| 49076 | Olivet | Eaton County | MI | 4,255 | $67,614 | $185,800 |
| 48826 | — | — | — | 3,932 | $43,792 | $273,100 |
| 49274 | Reading | Hillsdale County | MI | 3,777 | $56,125 | $160,800 |
| 48909 | — | — | — | 3,741 | $46,613 | $56,700 |
| 49254 | Michigan Center | Jackson County | MI | 3,617 | $73,750 | $167,300 |
| 49246 | — | Jackson County | MI | 3,486 | $81,181 | $230,100 |
| 49249 | Lake LeAnn | Hillsdale County | MI | 3,433 | $84,507 | $220,900 |
| 48933 | Lansing | Ingham County | MI | 3,349 | $36,895 | $130,200 |
| 48831 | Elsie | Clinton County | MI | 3,282 | $61,800 | $155,400 |
| 49096 | Vermontville | Eaton County | MI | 3,196 | $74,813 | $173,600 |
| 49237 | Concord | Jackson County | MI | 3,094 | $66,667 | $179,300 |
| 49266 | — | Hillsdale County | MI | 2,906 | $63,724 | $155,900 |
| 49277 | — | Jackson County | MI | 2,882 | $89,256 | $201,500 |
| 48908 | — | — | — | 2,872 | $57,953 | $240,400 |
| 49232 | Camden | Hillsdale County | MI | 2,829 | $53,462 | $213,800 |
| 49272 | — | Jackson County | MI | 2,673 | $90,156 | $196,700 |
| 48835 | Fowler | Clinton County | MI | 2,646 | $80,160 | $202,000 |
| 49259 | — | Jackson County | MI | 2,616 | $65,375 | $201,100 |
| 48805 | — | — | — | 2,560 | $96,250 | $354,300 |
| 49234 | — | Jackson County | MI | 2,480 | $113,333 | $280,800 |
| 49252 | Litchfield | Hillsdale County | MI | 2,480 | $52,625 | $121,500 |
| 48819 | Dansville | Ingham County | MI | 2,447 | $95,050 | $219,000 |
| 49284 | Springport | Jackson County | MI | 2,436 | $62,651 | $148,900 |
| 48822 | Wacousta | Clinton County | MI | 2,410 | $91,429 | $282,900 |
| 49271 | Pittsford | Hillsdale County | MI | 2,354 | $52,870 | $140,600 |
| 48894 | Westphalia | Clinton County | MI | 2,269 | $110,000 | $250,400 |
| 49241 | Hanover | Jackson County | MI | 2,086 | $81,471 | $223,000 |
| 48824 | East Lansing | Ingham County | MI | 2,061 | — | — |
| 48890 | Sunfield | Eaton County | MI | 1,967 | $66,833 | $170,000 |
| 48861 | Mulliken | Eaton County | MI | 1,852 | $88,056 | $173,500 |
| 49264 | — | Ingham County | MI | 1,571 | $84,444 | $200,200 |
| 49288 | Waldron | Hillsdale County | MI | 1,517 | $55,903 | $131,800 |
| 49262 | North Adams | Hillsdale County | MI | 1,298 | $48,125 | $122,500 |
| 49204 | — | — | — | 1,257 | $17,679 | $316,700 |
| 49227 | Allen | Hillsdale County | MI | 1,210 | $51,848 | $172,300 |
| 48853 | Maple Rapids | Clinton County | MI | 701 | $50,000 | $109,900 |
| 49261 | Napoleon | Jackson County | MI | 243 | $89,063 | $218,800 |
| 49282 | Lake LeAnn | Hillsdale County | MI | 82 | $43,864 | $37,300 |
| 49258 | — | Hillsdale County | MI | 10 | — | — |
| 48921 | — | — | — | — | — | — |
| 48951 | — | — | — | — | — | — |
| 49263 | — | Jackson County | MI | — | — | — |
Frequently asked questions
What is DMA 551?
LANSING (DMA 551) is a Nielsen Designated Market Area — a TV / media market that groups places for advertising and audience measurement. On US5 it is linked to ZIP codes in MI, covering about 697,239 combined ZIP-area residents across 78 codes.
How many ZIP codes are in the LANSING DMA?
US5 currently lists 78 indexable ZIP codes for DMA 551 (LANSING). Counts can change as geography publishes update.
What is the average income in the LANSING market?
The average of ZIP median household incomes in LANSING is about $71,724 (about 5% below the U.S. median ($75,149)). Individual neighborhoods vary — sort the ZIP table by income to compare.
Is a DMA the same as a metro area or area code?
No. DMAs are Nielsen media markets built mainly from county groupings for TV advertising. Metro statistical areas, telephone area codes, and ZIP codes use different boundaries. The same city can sit in one DMA, multiple area codes, and many ZIP codes.
How does US5 map ZIPs to DMA 551?
US5 joins each published ZIP profile to a DMA code from the spatial dictionary (Nielsen market membership summarized onto ZIP geography). This page lists indexable ZIPs with that code so you can move from the market overview into local demographics.
What cities are in the LANSING DMA?
Larger population clusters on US5 for LANSING include Lansing, MI, East Lansing, MI, Jackson, MI, Napoleon, MI, and Waverly, MI. Open linked ZIP pages for neighborhood-level demographics.