DMA code
737
MANKATO · DMA 737
Explore ZIP codes in the MANKATO TV market — covering MN — 35 ZIP codes — 130,294 residents. Population, income, and housing at a glance.
ZIP codes
35
Population
130,294
States
MN
Median household income (avg.)
$71,782
Average home value
$161,809
Where is the MANKATO market?
MANKATO (DMA 737) groups 35 indexable ZIP codes on US5 across MN, with a combined ZIP-area population of about 130,294.
Larger population clusters inside this TV market include Mankato, MN, New Ulm, MN, Fairmont, MN, St. James, MN, and Sleepy Eye, MN. Open any ZIP below for full demographics, housing, schools, and nearby services.
The most populous ZIP currently listed for this market is 56001 (about 50,960 residents).
Income and housing in MANKATO
Across ZIPs with income data in MANKATO, the average median household income is about $71,782 — about 4% below the U.S. median ($75,149).
Average median home value across those ZIPs is about $161,809.
On this page’s income ranking, ZIP 56080 is near the top at about $100,750.
What is a Designated Market Area (DMA)?
A Designated Market Area (DMA) is a Nielsen media-market geography used to group U.S. counties into TV / advertising markets. Each market has a three-digit DMA code — for example 737 for MANKATO.
DMAs are not the same as metro statistical areas, area codes, or ZIP boundaries. A single DMA can span multiple states, and large metros may dominate a market while nearby counties still belong to the same advertising footprint.
How to use this MANKATO page
US5 joins published ZIP profiles to DMA codes so you can browse the market as a list of postal codes with population, income, and housing at a glance — then drill into any ZIP for maps, schools, commute, and climate context.
This is a place-based research view for media markets, not a live TV schedule, ratings feed, or advertising buy tool. Counts can change when geography publishes update.
ZIP codes in MANKATO
Frequently asked questions
What is DMA 737?
MANKATO (DMA 737) is a Nielsen Designated Market Area — a TV / media market that groups places for advertising and audience measurement. On US5 it is linked to ZIP codes in MN, covering about 130,294 combined ZIP-area residents across 35 codes.
How many ZIP codes are in the MANKATO DMA?
US5 currently lists 35 indexable ZIP codes for DMA 737 (MANKATO). Counts can change as geography publishes update.
What is the average income in the MANKATO market?
The average of ZIP median household incomes in MANKATO is about $71,782 (about 4% below the U.S. median ($75,149)). Individual neighborhoods vary — sort the ZIP table by income to compare.
Is a DMA the same as a metro area or area code?
No. DMAs are Nielsen media markets built mainly from county groupings for TV advertising. Metro statistical areas, telephone area codes, and ZIP codes use different boundaries. The same city can sit in one DMA, multiple area codes, and many ZIP codes.
How does US5 map ZIPs to DMA 737?
US5 joins each published ZIP profile to a DMA code from the spatial dictionary (Nielsen market membership summarized onto ZIP geography). This page lists indexable ZIPs with that code so you can move from the market overview into local demographics.
What cities are in the MANKATO DMA?
Larger population clusters on US5 for MANKATO include Mankato, MN, New Ulm, MN, Fairmont, MN, St. James, MN, and Sleepy Eye, MN. Open linked ZIP pages for neighborhood-level demographics.