DMA code
643
LAKE CHARLES · DMA 643
Explore ZIP codes in the LAKE CHARLES TV market — covering LA — 40 ZIP codes — 299,657 residents. Population, income, and housing at a glance.
ZIP codes
40
Population
299,657
States
LA
Median household income (avg.)
$64,786
Average home value
$179,093
Where is the LAKE CHARLES market?
LAKE CHARLES (DMA 643) groups 40 indexable ZIP codes on US5 across LA, with a combined ZIP-area population of about 299,657.
Larger population clusters inside this TV market include Lake Charles, LA, Sulphur, LA, DeRidder, LA, Moss Bluff, LA, and Carlyss, LA. Open any ZIP below for full demographics, housing, schools, and nearby services.
The most populous ZIP currently listed for this market is 70605 (about 40,715 residents).
Income and housing in LAKE CHARLES
Across ZIPs with income data in LAKE CHARLES, the average median household income is about $64,786 — about 14% below the U.S. median ($75,149).
Average median home value across those ZIPs is about $179,093.
On this page’s income ranking, ZIP 70637 is near the top at about $123,252.
What is a Designated Market Area (DMA)?
A Designated Market Area (DMA) is a Nielsen media-market geography used to group U.S. counties into TV / advertising markets. Each market has a three-digit DMA code — for example 643 for LAKE CHARLES.
DMAs are not the same as metro statistical areas, area codes, or ZIP boundaries. A single DMA can span multiple states, and large metros may dominate a market while nearby counties still belong to the same advertising footprint.
How to use this LAKE CHARLES page
US5 joins published ZIP profiles to DMA codes so you can browse the market as a list of postal codes with population, income, and housing at a glance — then drill into any ZIP for maps, schools, commute, and climate context.
This is a place-based research view for media markets, not a live TV schedule, ratings feed, or advertising buy tool. Counts can change when geography publishes update.
ZIP codes in LAKE CHARLES
| ZIP | City | County | State | Population | Income | Home value |
|---|---|---|---|---|---|---|
| 70605 | Lake Charles | Calcasieu Parish | LA | 40,715 | $88,337 | $293,800 |
| 70601 | Lake Charles | Calcasieu Parish | LA | 31,843 | $49,545 | $164,300 |
| 70663 | Sulphur | Calcasieu Parish | LA | 29,511 | $59,444 | $174,300 |
| 70607 | Lake Charles | Calcasieu Parish | LA | 28,285 | $58,427 | $171,700 |
| 70634 | DeRidder | Beauregard Parish | LA | 25,038 | $64,359 | $165,500 |
| 70611 | Moss Bluff | Calcasieu Parish | LA | 20,681 | $101,146 | $249,400 |
| 70615 | Lake Charles | Calcasieu Parish | LA | 13,521 | $43,333 | $128,500 |
| 70665 | Carlyss | Calcasieu Parish | LA | 12,891 | $88,328 | $229,800 |
| 70647 | Iowa | Calcasieu Parish | LA | 12,056 | $83,048 | $251,400 |
| 70669 | Westlake | Calcasieu Parish | LA | 9,183 | $68,416 | $160,800 |
| 71463 | Oakdale | Allen Parish | LA | 9,007 | $46,658 | $111,800 |
| 70633 | DeQuincy | Calcasieu Parish | LA | 8,178 | $72,170 | $195,300 |
| 70648 | Kinder | Allen Parish | LA | 6,994 | $50,194 | $142,600 |
| 70668 | Vinton | Calcasieu Parish | LA | 6,347 | $48,492 | $141,800 |
| 70612 | — | — | — | 5,400 | $114,154 | $273,200 |
| 70657 | — | Beauregard Parish | LA | 4,807 | $56,741 | $177,700 |
| 70664 | — | — | — | 4,452 | $48,605 | $166,600 |
| 70616 | — | — | — | 4,041 | $28,813 | $151,800 |
| 70606 | — | — | — | 3,647 | $62,856 | $329,667 |
| 70653 | Merryville | Beauregard Parish | LA | 3,297 | $60,625 | $112,100 |
| 70655 | Oberlin | Allen Parish | LA | 2,892 | $51,424 | $79,000 |
| 70652 | Longville | Beauregard Parish | LA | 2,559 | $59,695 | $189,500 |
| 70602 | — | — | — | 2,495 | $56,792 | $243,000 |
| 70630 | Hayes | Cameron Parish | LA | 2,027 | $71,510 | $188,800 |
| 70660 | Singer | Beauregard Parish | LA | 1,883 | $108,673 | $324,700 |
| 70661 | Starks | Calcasieu Parish | LA | 1,712 | $32,763 | $84,400 |
| 70637 | — | Allen Parish | LA | 1,185 | $123,252 | $219,100 |
| 70658 | Reeves | Allen Parish | LA | 896 | $84,500 | $109,100 |
| 70645 | Hackberry | Cameron Parish | LA | 830 | $115,054 | $225,000 |
| 70638 | Elizabeth | Allen Parish | LA | 615 | $63,125 | — |
| 70662 | Sugartown | Beauregard Parish | LA | 551 | — | $150,000 |
| 70609 | Lake Charles | Calcasieu Parish | LA | 412 | — | — |
| 70651 | — | Allen Parish | LA | 364 | $40,144 | $61,300 |
| 70631 | Cameron | Cameron Parish | LA | 326 | $52,059 | $134,400 |
| 70646 | Hayes | Calcasieu Parish | LA | 304 | — | $189,600 |
| 70644 | — | Allen Parish | LA | 279 | $18,883 | $56,900 |
| 70643 | — | Cameron Parish | LA | 177 | — | — |
| 70654 | — | Allen Parish | LA | 164 | — | — |
| 70632 | — | Cameron Parish | LA | 92 | $31,149 | $221,400 |
| 70629 | Lake Charles | Calcasieu Parish | LA | — | — | — |
Frequently asked questions
What is DMA 643?
LAKE CHARLES (DMA 643) is a Nielsen Designated Market Area — a TV / media market that groups places for advertising and audience measurement. On US5 it is linked to ZIP codes in LA, covering about 299,657 combined ZIP-area residents across 40 codes.
How many ZIP codes are in the LAKE CHARLES DMA?
US5 currently lists 40 indexable ZIP codes for DMA 643 (LAKE CHARLES). Counts can change as geography publishes update.
What is the average income in the LAKE CHARLES market?
The average of ZIP median household incomes in LAKE CHARLES is about $64,786 (about 14% below the U.S. median ($75,149)). Individual neighborhoods vary — sort the ZIP table by income to compare.
Is a DMA the same as a metro area or area code?
No. DMAs are Nielsen media markets built mainly from county groupings for TV advertising. Metro statistical areas, telephone area codes, and ZIP codes use different boundaries. The same city can sit in one DMA, multiple area codes, and many ZIP codes.
How does US5 map ZIPs to DMA 643?
US5 joins each published ZIP profile to a DMA code from the spatial dictionary (Nielsen market membership summarized onto ZIP geography). This page lists indexable ZIPs with that code so you can move from the market overview into local demographics.
What cities are in the LAKE CHARLES DMA?
Larger population clusters on US5 for LAKE CHARLES include Lake Charles, LA, Sulphur, LA, DeRidder, LA, Moss Bluff, LA, and Carlyss, LA. Open linked ZIP pages for neighborhood-level demographics.