DMA code
554
WHEELING - STEUBENVILLE · DMA 554
Explore ZIP codes in the WHEELING - STEUBENVILLE TV market — covering OH, WV — 106 ZIP codes — 316,403 residents. Population, income, and housing at a glance.
ZIP codes
106
Population
316,403
States
OH, WV
Median household income (avg.)
$60,517
Average home value
$126,824
Where is the WHEELING - STEUBENVILLE market?
WHEELING - STEUBENVILLE (DMA 554) groups 106 indexable ZIP codes on US5 across OH and WV, with a combined ZIP-area population of about 316,403.
Larger population clusters inside this TV market include Wheeling, WV, Steubenville, OH, Weirton, WV, St. Clairsville, OH, and Moundsville, WV. Open any ZIP below for full demographics, housing, schools, and nearby services.
The most populous ZIP currently listed for this market is 26003 (about 40,445 residents).
Income and housing in WHEELING - STEUBENVILLE
Across ZIPs with income data in WHEELING - STEUBENVILLE, the average median household income is about $60,517 — about 19% below the U.S. median ($75,149).
Average median home value across those ZIPs is about $126,824.
On this page’s income ranking, ZIP 26036 is near the top at about $119,219.
What is a Designated Market Area (DMA)?
A Designated Market Area (DMA) is a Nielsen media-market geography used to group U.S. counties into TV / advertising markets. Each market has a three-digit DMA code — for example 554 for WHEELING - STEUBENVILLE.
DMAs are not the same as metro statistical areas, area codes, or ZIP boundaries. A single DMA can span multiple states, and large metros may dominate a market while nearby counties still belong to the same advertising footprint.
How to use this WHEELING - STEUBENVILLE page
US5 joins published ZIP profiles to DMA codes so you can browse the market as a list of postal codes with population, income, and housing at a glance — then drill into any ZIP for maps, schools, commute, and climate context.
This is a place-based research view for media markets, not a live TV schedule, ratings feed, or advertising buy tool. Counts can change when geography publishes update.
ZIP codes in WHEELING - STEUBENVILLE
| ZIP | City | County | State | Population | Income | Home value |
|---|---|---|---|---|---|---|
| 44693 | Deersville | Harrison County | OH | 52 | $110,938 | $98,300 |
| 43909 | Blaine | Belmont County | OH | 38 | — | — |
| 43951 | Lafferty | Belmont County | OH | 37 | — | — |
| 26162 | — | Wetzel County | WV | — | — | — |
| 43914 | — | Monroe County | OH | — | — | — |
| 43916 | — | — | — | — | — | — |
Frequently asked questions
What is DMA 554?
WHEELING - STEUBENVILLE (DMA 554) is a Nielsen Designated Market Area — a TV / media market that groups places for advertising and audience measurement. On US5 it is linked to ZIP codes in OH and WV, covering about 316,403 combined ZIP-area residents across 106 codes.
How many ZIP codes are in the WHEELING - STEUBENVILLE DMA?
US5 currently lists 106 indexable ZIP codes for DMA 554 (WHEELING - STEUBENVILLE). Counts can change as geography publishes update.
What is the average income in the WHEELING - STEUBENVILLE market?
The average of ZIP median household incomes in WHEELING - STEUBENVILLE is about $60,517 (about 19% below the U.S. median ($75,149)). Individual neighborhoods vary — sort the ZIP table by income to compare.
Is a DMA the same as a metro area or area code?
No. DMAs are Nielsen media markets built mainly from county groupings for TV advertising. Metro statistical areas, telephone area codes, and ZIP codes use different boundaries. The same city can sit in one DMA, multiple area codes, and many ZIP codes.
How does US5 map ZIPs to DMA 554?
US5 joins each published ZIP profile to a DMA code from the spatial dictionary (Nielsen market membership summarized onto ZIP geography). This page lists indexable ZIPs with that code so you can move from the market overview into local demographics.
What cities are in the WHEELING - STEUBENVILLE DMA?
Larger population clusters on US5 for WHEELING - STEUBENVILLE include Wheeling, WV, Steubenville, OH, Weirton, WV, St. Clairsville, OH, and Moundsville, WV. Open linked ZIP pages for neighborhood-level demographics.