53718 vs 53704 — Compare ZIP Codes
Side-by-side comparison. Blue = ZIP 53718, Orange = ZIP 53704.
Quick verdict: ZIP 53718 is wealthier, higher home values, lower poverty rate. ZIP 53704 is more affordable rent, lower unemployment, more diverse, more educated, higher work-from-home share.
Quick Facts
ZIP 53718
Madison city, WI
View full profile →- Population18,642
- Median Income$94,899
- Median Home Value$329k
- Median Rent$1,453
- Median Age36.6 yrs
- Poverty Rate3.0%
ZIP 53704
Madison city, WI
View full profile →- Population47,136
- Median Income$75,007
- Median Home Value$289k
- Median Rent$1,133
- Median Age35.2 yrs
- Poverty Rate11.8%
Visual comparison (same scale)
Population
18,64247,136
Median Income
$94,899$75,007
Median Home Value
$329k$289k
Median Rent
$1,453$1,133
Median Age
36.6 yrs35.2 yrs
Poverty Rate
3.0%11.8%
Demographics
ZIP 53718
Madison city, WI
View full profile →- White %72.9%
- Black %12.9%
- Asian %6.4%
- Hispanic %3.5%
- Age 0–17 %21.9%
- Age 18–64 %64.5%
- Age 65+ %13.6%
- Bachelor's+ %49.4%
- Diversity Index44/100
ZIP 53704
Madison city, WI
View full profile →- White %69.0%
- Black %11.2%
- Asian %4.7%
- Hispanic %10.2%
- Age 0–17 %19.9%
- Age 18–64 %67.5%
- Age 65+ %12.7%
- Bachelor's+ %49.5%
- Diversity Index50/100
Visual comparison (same scale)
White %
72.9%69.0%
Black %
12.9%11.2%
Asian %
6.4%4.7%
Hispanic %
3.5%10.2%
Age 0–17 %
21.9%19.9%
Age 18–64 %
64.5%67.5%
Age 65+ %
13.6%12.7%
Bachelor's+ %
49.4%49.5%
Diversity Index
44/10050/100
Economy
ZIP 53718
Madison city, WI
View full profile →- Median Income$94,899
- Unemployment %2.8%
- IRS Net Migration+1,087
- Work From Home %15.1%
ZIP 53704
Madison city, WI
View full profile →- Median Income$75,007
- Unemployment %2.4%
- IRS Net Migration+2,749
- Work From Home %21.1%
Visual comparison (same scale)
Median Income
$94,899$75,007
Unemployment %
2.8%2.4%
IRS Net Migration
+1,087+2,749
Work From Home %
15.1%21.1%
Housing
ZIP 53718
Madison city, WI
View full profile →- Median Home Value$329k
- Median Rent$1,453
- Owner Occupied %58.9%
- Broadband %94.0%
- Vacant %3.7%
- Median Year Built2005
ZIP 53704
Madison city, WI
View full profile →- Median Home Value$289k
- Median Rent$1,133
- Owner Occupied %53.5%
- Broadband %93.2%
- Vacant %4.1%
- Median Year Built1971
Visual comparison (same scale)
Median Home Value
$329k$289k
Median Rent
$1,453$1,133
Owner Occupied %
58.9%53.5%
Broadband %
94.0%93.2%
Vacant %
3.7%4.1%
Median Year Built
20051971
Climate & Location
ZIP 53718
Madison city, WI
View full profile →- Snow Days/Year0 days
- Elevation (ft)866 ft
- Nearest Airport4.3 miles (7.0 km)
- Distance to Coast62.4 miles (100.5 km)
ZIP 53704
Madison city, WI
View full profile →- Snow Days/Year0 days
- Elevation (ft)866 ft
- Nearest Airport0.6 miles (0.9 km)
- Distance to Coast63.0 miles (101.3 km)
Visual comparison (same scale)
Snow Days/Year
0 days0 days
Elevation (ft)
866 ft866 ft
Nearest Airport
4.3 miles (7.0 km)0.6 miles (0.9 km)
Distance to Coast
62.4 miles (100.5 km)63.0 miles (101.3 km)
Infrastructure
ZIP 53718
Madison city, WI
View full profile →- Work From Home %15.1%
- Walkability (0–100)63
- Broadband %94.0%
ZIP 53704
Madison city, WI
View full profile →- Work From Home %21.1%
- Walkability (0–100)69
- Broadband %93.2%
Visual comparison (same scale)
Work From Home %
15.1%21.1%
Walkability (0–100)
6369
Broadband %
94.0%93.2%
Frequently Asked Questions
How do ZIP 53718 and 53704 compare?
ZIP 53718 is wealthier, higher home values, lower poverty rate. ZIP 53704 is more affordable rent, lower unemployment, more diverse, more educated, higher work-from-home share.
What do the blue and orange colors mean?
Blue represents the first ZIP (53718), orange the second (53704). The same colors are used in the map markers and comparison bars.
Where does this data come from?
Data is from the U.S. Census Bureau and other federal sources. See our Methodology page for details.
How can I compare other ZIP codes?
From any ZIP page, use the "Compare with Another ZIP" tool, or go to /compare/XXXXX-vs-YYYYY (replace with two 5-digit ZIP codes).
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